European Approval of Stevia Allowing for New Growth Opportunities

07-12-11

Official EU-wide approval of steviol glycosides in foodstuffs, announced

WILD Flavors GmbH (WILD) welcomes the official EU-wide approval of steviol glycosides in foodstuffs, announced last Saturday. The industry and European consumers have been eagerly awaiting the “go-ahead” for the sweetener. Thanks to its global presence and stake in the Stevia manufacturer, Sunwin International, WILD is already prepared for a great demand of the calorie-free sweetener from natural sources.

Turnkey Solutions for Manufacturers 
WILD has developed Taste Optimization Technology that provides turnkey solutions for a wide range of food and beverage products sweetened with Stevia. The technology has enabled WILD to eliminate the characteristic licorice nuance and bitter aftertaste often associated with Stevia. Manufacturers can therefore develop delicious tasting, naturally sweetened, products for the market, ranging from near waters, tea drinks or carbonated soft drinks to gums, hard-boiled candies and chocolate. WILD develops great-tasting calorie-reduced, low calorie and calorie-free varieties according to customer standards and market requirements. 

Sunwin Stevia™ by WILD - Natural options for sweetening beverages